Julie Broad, Best selling author and founder of Book Launchers

Yes, You Can! Self-Publish a Book to Build a Business and Make a Profit with Julie Broad

Episode: 037

In this episode of the Maximum Advisor podcast, host Chip Munn is joined by Julie Broad, owner of Book Launchers, a company that helps authors write, publish, and sell a book to build their business. You’ll learn:

  • The self-publishing process from start to finish
  • Useful tips from an industry insider
  • Growing your financial advisor practice

Julie’s self-published book, More Than Cashflow, became an Amazon bestseller. She realized the value of self-publishing and launched her own company to help others write, self-publish, and sell their books.

Publishing a book is easier than most people believe. Julie reveals the differences between the traditional, hybrid, and self-publishing methods of getting a book released. The benefits of self-publishing include creative control, publishing rights, and better revenue models. These plusses come with a cost, of course—self-publishing a book means that you are the subject matter expert, the marketer, project manager, and editor (unless you farm out these roles).

Chip and Julie discuss the business benefits of self-publishing a book; something Chip has experience with Retirement Remix: A Modern Solution to an Old School Problem. Chip offers his perspective as an author, stating that a self-published book as a promotional tool delivers a commendable return on investment by shortening the sales cycle, establishing subject-matter authority, and even landing him over 30 media placements.

Becoming a published author is a chance to shine by bringing valuable content to a niche group of readers. A self-published author accomplishment even eclipses some conventional financial advisor credentials noting that authors are rare to come by.

You can produce a book from initial concept to marketplace delivery in as little as 90 days. Julie contrasts this time frame with the average traditional book publisher process of two to three years! Self-publishing a book offers timely subjects a much quicker and direct route to the marketplace.

Chip and Julie also cover book topic selection, developing a clear message, target markets, overcoming writing obstacles, and story differentiation.

The goal of this show is to develop a community of advisors who are focused on being better advisors, better business owners, and better people. People are wired to be in community, we hope you join ours at http://bit.ly/maxadvisorgroup

And to take advantage of the most important marketing, selling and positioning tool for your practice grab our scorecard: http://maximumadvisor.com/scorecard/

Related Resources

7 Steps to Plan and Write Your Book

Are you ready to FINALLY write a book? Here's where to start. Download your FREE guide to plan and write your fantastic book.

Whether you want to be a best-selling author, sell more books on Amazon and in bookstores, increase your media attention, or you want to use your book to launch your business, Book Launchers will help you write a book that sets you up to achieve your goal.

Book Launchers TV Youtube Channel

Self-publish and succeed with Book Launchers - your professional self-publishing company based in Los Angeles, California.

Every Tuesday and Friday new videos will be released helping you write a non-fiction book (or hire a ghostwriter to write it), publish your book, and promote it to your ideal readers.

Julie Broad

Julie Broad

Best selling author and President & Founder

Julie Broad is an Amazon Overall #1 Best Selling Author, an International Book Award Winner, and recipient of the Beverly Hills Book Award for Best Sales book.

As an entrepreneur and successful real estate investor, she was also awarded the Top 20 under 40 Award. Founder of Book Launchers, she started the company to help busy entrepreneurs and professionals build their brand and boost their business by writing, publishing, and selling a top quality book. In 2017, she also became a new Mom and moved from Vancouver Island, Canada to Los Angeles, California.